SM Hypermarket continues to expand its footprint in Western Visayas with the grand opening of SM Hypermarket Deca Homes Pavia on March 26, 2026, at 3:00 PM. As its third store in Pavia, this milestone brings the total number of SM Markets branches in Iloilo to 17, further strengthening the brand’s commitment to serve Ilonggo communities with accessible and affordable grocery options.
The new store aims to help families maximize their budgets without compromising on quality. Shoppers can enjoy significant savings, up to 90% on everyday essentials, through SM Hypermarket’s Value Packs. These curated bundles combine popular products with free SM Bonus items, giving customers more value for every peso spent. Featured Value Packs include Similac Gain School 1.2kg with free SM Bonus mixed biscuits, Alaska All Purpose Creamer bundled with SM Bonus Spaghetti, and UFC Golden Fiesta Palm Oil paired with SM Bonus Creamy Peanut Butter, among many others.
Customers can also take advantage of Buy 1 Take 1 deals across a wide range of items, from groceries to home appliances. Highlights include SM Bonus Fresh Eggs (12s), Vitarice Fragrant Denorado 5kg, Colgate Optic White Toothpaste, Mitsutech 16” Stand Fan, and Promac Smart TVs. Meanwhile, bi-weekly Price Drop promotions, marked by bright yellow signages, make it easier for shoppers to spot the best deals in-store.
Beyond groceries, SM Hypermarket Deca Homes Pavia offers a convenient dining experience at SM Eats, featuring favorites like turon, siopao, lumpiang togue, and rice meals. The store also houses well-loved tenants such as Watsons, Goldilocks, Chooks to Go, and Coffee Break.
To mark the opening, shoppers were treated to a special appearance by celebrity Andrea Torres with any Unilever purchase. With its wide offerings and unbeatable deals, SM Hypermarket continues to make everyday shopping more rewarding for Filipino families.
A new SM Hypermarket opens in Deca Homes Pavia, marking its 17th store in Iloilo and offering more accessible shopping for residents.
SM Hypermarket expands its presence with the opening of its 17th Iloilo store in Deca Homes Pavia, bringing convenience closer to the community.
Congratulations to SM Hypermarket on the opening of its 17th Iloilo store—great news for the community!
Great to see more accessible shopping destinations opening in Iloilo. Congrats on the new store!
Wishing the new SM Hypermarket branch a successful opening and continued growth!
Another milestone for SM Hypermarket and a welcome addition to Iloilo’s growing communities.
Exciting development for Deca Homes Pavia residents. More convenience and shopping options nearby!